Sunday, June 24, 2012

Miami-Dade Mayor Carlos Gimenez?s reelection ad airs during Heat game

How can a political candidate guarantee getting eyeballs on his campaign advertising? By airing it during the NBA Finals, of course.

Miami-Dade Mayor Carlos Gimenez?s? reelection campaign aired its first TV spot last week during Game 4 between the Oklahoma City Thunder and the Miami Heat. The ad recaps Gimenez?s year in office by highlighting, among other things, that he lowered his salary and submitted a budget to commissioners with a lower property-tax rate.

No word on whether it?s merely a stylistic coincidence that the ad features a white background and red lettering ? the Heat?s colors.

Patricia Mazzei

laurent robinson dantoni gillian anderson leah remini desean jackson kyle orton kyle orton

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